Category Archives: Branding

Is a Company Name just a Name, or something you grow into?

Over the 35 years I have been the Managing Director of Accede, quite a few people have asked me, why did I name our company name “Accede”.  Well here is why. Searchability Initially, I used Accede, as it began with an A, hence the start back then of the...

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Traits of a Not-So Average Entrepreneur

In this modern time of creating a potential business empire, hardwork is not enough for entrepreneurial success. Most of the time, it requires a centered mind and a handful of skill set to establish your business. Let us focus on what traits entrepreneurs should possess to make him extraordinary...

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A Tale of Barcodes and Barcode Printing

Whenever you go shopping, you will hear that familiar “blip” sound as you approach the cashier. That is the sound of barcodes being scanned as a sign that you just purchased an item. Barcodes as we know it, made our life much easier in terms of sales, catalogues, and...

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What you Need to Know about Virtual Products

Do any of these ring true to your business? Space is limited Staff are reducing or need to reduce Must increase profits Need to service a wider area Need to give more to get /keep your staff Wasting time due to poor efficiency These reasons and others have brought...

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E-Marketing = Transparent Understanding

After 30 years in business I have seen “Marketing Experts”, and frankly 95% of them are a waste of time. However, that 5% are really worth their weight in diamonds to a business. A few years ago, I was so dissatisfied with what marketing cost my business and what...

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How MYOB Can be an Easy Timesaving Tool

MYOB is a great value accounting package. However for most of us, accounting is the way of recording the financial transaction although it really does very little to increase sales. When selling, we are generally looking at 2 options: 1. Selling more to existing clients. 2. Getting new clients....

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